Research.

Service vs store concept

A study of it's meaning and influence on customer-satisfaction and brand
attitude i physical fashion-stores.

SLASH.TEN <3 STOCKHOLM SCHOOL OF ECONOMICS

INSIGHTS

Slash.ten
insights.

Todays retail is going through a paradigm shift in the same pace as
the digital commerce is taking giant leaps forward. The physical store 
is having a different but important role in this new climate, where
creating a positive brand attitude is just as important as sales. 

Download the report and read about how big impact the
service level versus the store concept has on brand attitude and
customer satisfaction.